"SPOTLIGHT ON”
Sydney Faye Davis: Manager to the Stars!
Specializing in “The Engineering of Consent”
By Luz Urbáez Weinberg

Her name is synonymous with ‘Winning.’ The woman that has made political history, and has led the most talked about political campaigns in the cities of Sunny Isles Beach and Aventura to victory is a force to be reckoned with…She is Sydney Faye-Davis, Manager to the Stars.

As one of the most professional working women one could ever hope to meet, Sydney is found everywhere, from Downtown into the Beaches and up and down the Biscayne Corridor. Her job is among the most intellectually demanding thus physically exhausting ones: creating the campaign strategy that gets her candidate the seat sought.

A native of Chicago, Sydney graduated from college with not one, but two Bachelors degrees –one in Marketing and one in Journalism, as well as a minor in Broadcasting. These three creative areas of study would take Davis into the world of high fashion and national politics.

The year was 1982. The backdrop was the City of Chicago, and the mission was to get Harold Washington elected as Mayor. The marketing genius in Sydney devised so meticulous and strategic a campaign that the vote, in this racially divided city, was split between Mayor Jane M. Byrne, Richard M. Daley with Washington sailing into office.

After handling press for Mayor Washington for two years, Sydney entered the world of fashion at Harper’s Bazaar Magazine where she took on creative charge as National Advertising Director. Sydney was then hired away by Rupert Murdoch for the United States and UK launch of Mirabella Magazine as Executive Editor where she covered the International Fashion Collections and remained with much success until her campaign strategies were once again called upon.

The ante was now upped. This race was for the United States Senate and the candidate was, Carol Mosely-Braun, an unknown African-American woman challenging Senator Alan Dixon with 42 years of political experience. Sydney managed that campaign into victory, and made history by putting the first black woman in history of the United States inside the U.S. Senate.

Enjoying success, Sydney headed west to Beverly Hills, California where she became Senior V.P. of Warren Cowan & Associates, and specialized in Entertainment Publicity for Burt Reynolds, Paul Newman, Joan Collins, Estelle Getty, and Diahann Carroll among others.

The City of Aventura became home in 2000 when she opened The Sydney Corp, a multi-talented, successful firm dedicated to campaign management and fashion consulting—because when not running campaigns, she’s lecturing for the cruise industry on fashion! Sydney has managed six political campaigns into victory, as well as working on the successful passage of Miami-Dade’s Children’s Trust Ballot Initiative of 2003. In 2001, Sydney’s marketing genius sat Aventura Commissioner Manny Grossman and Sunny Isles Commissioner Norman Edelcup. In 2003, she led Zev Auerbach (Aventura) and Lew Thaler (Sunny Isles Beach) to their commission seats. And in 2003, Sydney managed the campaign of current Sunny Isles Mayor Norman Edelcup.

At present, The Sydney Corp is busy at work, managing Michael Kosnitzky’s Campaign for Miami-Dade County School Board that will be on the November 2nd ballot. With Sydney’s reputation of hard work, focused energy and doing whatever job that needs to be done, Michael Kosnitzky is poised to be sat!

When she’s not busy winning, Sydney is still hard at work giving of her time to the community. She is a member of the SIB Long Range Planning and Inter Governmental Affairs Committee of the Mayor’s Advisory Council, Sponsor of the 2005 Jewish Film Festival, a member of the Florida Grand Opera Board of Governors, and Chairman’s Roundtable Member of the Aventura Marketing Council.

"I've always been motivated by what is honest and honorable. I’m very passionate about what I believe to be right and I don't back down. I get that from my father, the late Marty Faye. He was a Chicago broadcaster for over 30 years and was the first in the 50's to seat someone of color next to him answering phones on his Television show," said Davis, who lives in Aventura with her “long suffering”husband Edward.

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