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The Travel Industry Association (TIA) POW-WOW is the travel
industry's premier international marketplace and is the largest generator of Visit USA travel. It is NOT a typical trade show. It was three days of intensive pre-scheduled, computer-generated business appointments with more than 1,000 US travel organizations and 1,500 International and Domestic Buyers from 70 countries.
Sunny Isles Beach had over 45 appointments during the three days and hosted a dinner for 120 buyers at the Four Seasons in Las Vegas.
POW-WOW 2009 will be hosted in Miami and the Beaches.

Commissioner George “Bud” Scholl, Sunny Isles Beach Resort Association Executive Director Ibis Romero and Mayor Norman S. Edelcup in the booth promoting Sunny Isles Beach at the Travel Industry Association “Pow-wow” held in Las Vegas at the end of May, 2008.
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